target audience
I was asked yesterday, "how did you attract so many readers to your blog".
I cannot remember the year I started blogging, but it was well before it became mainstream. I started my first blog on blogspot and then matured to having a blog on our company website.
I cannot remember the year I started blogging, but it was well before it became mainstream. I started my first blog on blogspot and then matured to having a blog on our company website.
QR Codes - Only Limited By Your Imagination and Target Audience
Published in
Small Business Marketing
For many small businesses, the not-so-new marketing technique of QR Codes is just another technology platform that may well be a craze.
Unfortunately, this would be wishful thinking.
QR Codes are here to stay and in 2012 small businesses will find everything from advertisements through to resumes featuring QR Codes alongside brand names sending consumers and customers to websites, video, advertisements, catalogues, contact information, product suggestions and so on.
Only limited by your imagination or that of your creative departments, it is imperative that marketers don't fall prey to this form of marketing without carefully considering their target audience.
Unfortunately, this would be wishful thinking.
QR Codes are here to stay and in 2012 small businesses will find everything from advertisements through to resumes featuring QR Codes alongside brand names sending consumers and customers to websites, video, advertisements, catalogues, contact information, product suggestions and so on.
Only limited by your imagination or that of your creative departments, it is imperative that marketers don't fall prey to this form of marketing without carefully considering their target audience.
EVERYBODY is nobody
Published in
Small Business Marketing
It’s Friday and yet another person has said that their target audience is everybody.
