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Marketing Consultant Shares Insights blog

So says George Cloutier, author of “Profits Aren’t Everything, They’re The Only Thing” who then goes on to proclaim that “It’s not the economy stupid, it’s you!”
The Elephant in the Agency Room

As entrepreneurs, so often we don’t let go - of anything. We control the finances, products, services, sales and marketing. I am sure if there was some research available, it would say that most entrepreneurs of small businesses are control freaks.
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Every now and then I do a promotion just to see what the response is like. Today is one of those days.
laraIt saddens me that someone would take a photograph of a woman having a shower when clearly by the expression on her face, she did not authorise for it to be taken.
stropezbeach-200x300Not the most startling of revelations but something we are all reminded of from time to time. Being an entrepreneur is one of the craziest, yet most rewarding choices an individual can make – and I am so glad I made this decision at 25.
It’s a page 13 3/4 page story in The Sunday Telegraph that’s caught my eye today whilst reading my beloved Sunday papers and it has reminded me the value of online networks, people who have significant brand names and the media.
Tuesday morning, isn’t exactly the fresh Monday start I was looking for, but nevertheless, it is the first day of the working week.
kick-in-shinsJust when small business thought they were getting back on track, the Reserve Bank issues another rate rise.
Small businesses need marketing and so many of them, just can’t find the time to do it.
Something strange is going on.  A lot of successful business people say that there comes a time in your business life cycle that it either plateaus or the business fires with the injection of new products or services.
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