Who would have thought? As a person who much prefers plane travel to road travel, Mildura to me has always been the place where you can buy some nice wine from and where most transport companies travel through.

As I travel around the world, I am always fascinated by the different marketing consultants in various regions.

It was nearing end of financial year and I was so stressed that all of my bones hurt just to move.

Ever wondered how some people get a story in the paper, whilst others do not even though they may be more successful, make more money, have more prestigious clients and have a better name? Public relations is just what is says. It is free publicity about you and/or your company. Some call it simply ‘human relations’.

Now, it certainly isn’t for everyone, but my oh my…

When I speak to any really good communicator, and ask them what is their secret, they always say that they listen.

Listening to what your customers, staff, friends and family need to say to you, whether it is positive or negative is often the most powerful thing you can do.

Last week I met with an innovative company that has worked with a client of mine in the IT and Sustainability sector on developing technologies to better manage processes within the organisation.