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Marketing Consultant Shares Insights blog

Last week I met with an innovative company that has worked with a client of mine in the IT and Sustainability sector on developing technologies to better manage processes within the organisation.

One size does not fit all and often businesses buy new technologies that are ‘out of the box’ and they don’t quite work for the organisation.

Redgum founder Robin Vessey started his company over 13 years ago and develops tailored technologies to suit individual organisations, streamlining processes, building systems and making sure all the different software solutions within the company work together and are importantly talking.

What struck me about the guys at Redgum is that they don’t outsource to India, China or Philippines but instead hire local Melbourne software developers that are able to work closely with the client.

All of their clients are long-term and most of their staff have been with the company for more than 5 years, which says something about the organisation.

If an organisation has issues pertaining to large memberships technology platforms, these guys are the ones to speak to. They are in fact a company’s development partner and work as part of the team developing technologies.

If you have issues with existing systems and they fail to meet your objectives, then Redgum are the guys to go to. You will be impresssed – like I am!

www.redgum.com.au

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Mellissah Smith

Mellissah Smith is a marketing expert with more than 20 years experience. Having founded and built two successful marketing companies internationally, she is well recognized as a industry thought leader and innovator. Mellissah started her career working with technology and professional services firms, primarily in marketing, public relations and investor relations, positioning a number of successful companies to list on the various Stock Exchanges around the world. She is a writer, technology developer and entrepreneur who shares her thoughts and experiences through blogs and written articles published in various media outlets. Brag sheet: #2 marketer to follow on Twitter (2003), Top 150 Marketers to Follow (2015), Top 10 innovative marketers (2014), 60K+ followers on Twitter with 97% authentic.

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