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I prefer passion over all else particularly when it comes to work. Passion in love - is dangerous and there is ups and downs.
Bad relationships happen. They are inevitable. Particularly when you have been around for a while.
The more passionate you are about a person or anything really, the more it affects you and sends you a little crazier than normal. But mostly, logic comes back into play and you tend to correct whatever it is that went wrong.
Bad relationships happen. They are inevitable. Particularly when you have been around for a while.
The more passionate you are about a person or anything really, the more it affects you and sends you a little crazier than normal. But mostly, logic comes back into play and you tend to correct whatever it is that went wrong.
Published in
Mellissah Smith
If I had a magic ball, I would look deeply into it and think about what I really want to get out of life.
This morning I had breakfast at The Mercer Kitchen in Soho with my friend Kristina Karlsson, you know that phenomenal businesswoman who blows every other Australian businesswoman out of the water.
This morning I had breakfast at The Mercer Kitchen in Soho with my friend Kristina Karlsson, you know that phenomenal businesswoman who blows every other Australian businesswoman out of the water.
Published in
Mellissah Smith
I had the most amazing gathering of people in Sydney last Friday. Every single second of my birthday party was special and something that I will cherish long after the glow dies down.
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Mellissah Smith
I am an unfortunate soul. I keep on becoming attracted to narcissists. If nothing changes, nothing changes. So, in lieu of that, I did some research on what I need to be looking out for.
Everyone knows a narcissist or two or even three. They are everywhere.
Everyone knows a narcissist or two or even three. They are everywhere.
Published in
Management
I am saying goodbye to being 41. It's not a sad day, it's one that I am celebrating. Why not? It's been a big year and full of surprises. I have learned more than I expected. My true friends have come out in spades and ensured that they have been there for me for both the good times and a few of the bad times.
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Mellissah Smith
Every day do something that will inch you closer to a better tomorrow
Aug 25, 2015 Written by Mellissah Smith
I love this quote. I found it on the Goals Journal from Kikki.k and instantly wanted to write about it. It's so true. It's your choice as to whether you go backwards, stand still or go forwards. Every single thing you do in your life will inch you closer to a better tomorrow if you let it.
Things I do to make sure I have a better tomorrow:
Things I do to make sure I have a better tomorrow:
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Mellissah Smith
Never give away everything at once, it's as simple as that.
Too many entrepreneurs get so desperate that they give away the kitchen sink when in fact all their prospect wanted to know was that they could do a good job.
As an entrepreneur, it's hard to start a business and to keep it going year-after-year profitability creating value and jobs. But many do so very successful, and yet those who fail seem to do so falling often on their own sword.
Too many entrepreneurs get so desperate that they give away the kitchen sink when in fact all their prospect wanted to know was that they could do a good job.
As an entrepreneur, it's hard to start a business and to keep it going year-after-year profitability creating value and jobs. But many do so very successful, and yet those who fail seem to do so falling often on their own sword.
Published in
Management
8 key things every company should consider before choosing an agency
Aug 23, 2015 Written by Mellissah Smith
For the past 3 weeks I have been quite sick and it has been incredibly hard to be able to work at a pace that is acceptable in my business. Fortunately for me, the team has been running seamlessly and have continued to grow and prosper.
Due to our inherent need for a number of new positions to be filled due to our high growth company, we have to be very careful what clients we take on for now and the future.
Due to our inherent need for a number of new positions to be filled due to our high growth company, we have to be very careful what clients we take on for now and the future.
Published in
Marketing
I am not stupid. At least I don't think I am.
I try to listen to what others have to say and when someone gives me advice, I usually take it.
I have these two men in my life that are mentors. They are the two men throughout the world that I hold in the highest business esteem. Yes, the world. Not just Australia, but the world.
Their names are Jack Cowin and Peter Ivany. If you don't know who they are, Google them. It will be well worth your while. They are not your average 'smart cookies', they are briliant businessmen - beyond the brilliance of anyone else I have ever met (and I have met people worth hundreds of billions of dollars and spent quality time with them). I think these two guys are better.
I try to listen to what others have to say and when someone gives me advice, I usually take it.
I have these two men in my life that are mentors. They are the two men throughout the world that I hold in the highest business esteem. Yes, the world. Not just Australia, but the world.
Their names are Jack Cowin and Peter Ivany. If you don't know who they are, Google them. It will be well worth your while. They are not your average 'smart cookies', they are briliant businessmen - beyond the brilliance of anyone else I have ever met (and I have met people worth hundreds of billions of dollars and spent quality time with them). I think these two guys are better.
Published in
Mellissah Smith
Over the years, there have been a few PR experts that have stood out to myself; namely Shona Boyd. She is an industry veteran in Sydney and has had every big name client under the sun. She is more professional than the rest and without doubt is one of the few people in the industry that guarantee results. She has a no bullshit radar, and refuses to work with people who can't sit straight. I love her. She was one of the first real PR people that I have ever met.
Then there were others that came along, without qualifications but equally capable in getting column centremeters like Roxy Jacenko. They have built their businesses on largely fluffy PR but have done so with gust and have certainly gained my admiration.
I played the PR game earlier on. I realised that it was a quick way to make some serious money. I worked on the more serious part of the equation; public listings, technology PR, business PR and alike. It was fun. All it required was an ability to write a press release and build a relationship with a journalist. By knowing what the journalist was interested in, I was able to tell the client upfront whether or not they had a chance of getting published or not.
For that privilege, I wrote the press release in 20 minutes and charged $2,500 per piece. Easy money and paid the rent. Didn't get much better than that.
Gosh times have changed. Why did I ever stop doing this. Now, we charge a few hundred dollars for writing a press release and send it out to a database. Not the same results might I add, but it seems that that is what most people are doing and getting away with.
Great PR people have the following qualitites:
Then there were others that came along, without qualifications but equally capable in getting column centremeters like Roxy Jacenko. They have built their businesses on largely fluffy PR but have done so with gust and have certainly gained my admiration.
I played the PR game earlier on. I realised that it was a quick way to make some serious money. I worked on the more serious part of the equation; public listings, technology PR, business PR and alike. It was fun. All it required was an ability to write a press release and build a relationship with a journalist. By knowing what the journalist was interested in, I was able to tell the client upfront whether or not they had a chance of getting published or not.
For that privilege, I wrote the press release in 20 minutes and charged $2,500 per piece. Easy money and paid the rent. Didn't get much better than that.
Gosh times have changed. Why did I ever stop doing this. Now, we charge a few hundred dollars for writing a press release and send it out to a database. Not the same results might I add, but it seems that that is what most people are doing and getting away with.
Great PR people have the following qualitites:
Published in
Marketing
Most entrepreneurs don't listen to anyone but themselves. They trust their gut instinct and often find that their newest great idea, should take precedence over everything else their business is doing.
While that is good and well, this constant need for gratification and results often leads to entrepreneurs missing the mark - and then wondering why they are forging ahead as first thought.
While that is good and well, this constant need for gratification and results often leads to entrepreneurs missing the mark - and then wondering why they are forging ahead as first thought.
Published in
Management
Having siblings often is an essential ingredient in helping a child navigate the world, teaching them how to share, be empathetic, and play well with others. With only children, there is less need to navigate the world as usually parents over compensate for the fact that they are the "one and only" child they have, and help make their lives as smooth and easy as possible. All of their attention goes on the child, and when the child asks for something, its hard to say no - afterall, you only have one child to give your attention to.
As an only child you are more often spoilt then not.
As an only child you are more often spoilt then not.
Published in
Management
15 Things every employee should consider when going for a job interview
Aug 10, 2015 Written by Mellissah Smith
We have had an abundance of positions available at Marketing Eye lately due to the high growth nature of our business, and our relatively new inside sales model - which is working a treat.
Our team have been interviewing hundreds of candidates and its interesting to see how many of them perform in an interview setting, or as many would say, on the first date.
Here are 15 things to consider when going for an interview:
Our team have been interviewing hundreds of candidates and its interesting to see how many of them perform in an interview setting, or as many would say, on the first date.
Here are 15 things to consider when going for an interview:
Published in
Management
I've been away now for one week and am completely relaxed and recharged with a half decent tan courtesy of being in the mediterranean. Travelling has always been something that I have loved to do. I travel constantly for work and also for pleasure, usually mixing the two together. To travel is a luxury and a privilege. For the first time in a long while, I am seeing just how amazing my life has been because I have been able to travel and experience so many different cultures and environments, that broaden my perspective on life.
Published in
Mellissah Smith
It's been a mammoth month in so many ways for the business. End of financial year in Australia is always draining. As a marketer, there is no fun in fulfilling your obligations as a business owner for the taxation department.
Published in
Marketing
