goal
![WHY](/media/k2/items/cache/ba813ccea29b022d9bf5e00cb3b5ada2_Generic.jpg)
So many companies today are confused. We live in a fiercely competitive corporate jungle, where brands are wielding their innovative products and technology and fighting their way to the top. Somewhere in that struggle to be “the best” contender, the gap between the company and consumer was widened - leaving an alarming dissonance and a question: what does the consumer really connect to?
IT firms hang on in wake of GFC
Published in
Small Business Marketing
![New-Andrew-Thomas_small](/images/blog/2010/04/New-Andrew-Thomas_small.jpg)
The IT industry is buying less hardware, says Andrew Thomas
It’s been a year of mixed fortunes for IT businesses.