Greek One Hat Wonder
When a bunch of marketers get together and one happens to be Greek – anything can happen. Not only great ideas, but in this particular case, even better food.
In Search for an Effen Great Bloke
All you have to do is log onto www.effengreatbloke.com.au and register your details and that of your mate’s to have a chance to win a year’s supply of beer for you and your mate. How awesome is that!
What is the best job in the world?
Who would have thought, that one social media medium would take precedent over another just because of usability, ease of functionality and a more aligned target audience joined by the fact that it is achieving better results for our clients.
Great Ideas Come In The Shower
This morning I didn’t want to get out of bed. It’s cold, my bed’s warm and the TV was on.
Eventually after my alarm bell rang for the 9th time, I hopped out of my snuggly bed and headed for the shower as I do 7 mornings a week.
Campaign of the Year
The campaign is one of the most ‘in your face’ campaigns to corporate that I have seen that doesn’t involve abuse, alcoholism or cigarette smoking.
The Truth About SME’s Right Now
Yesterday I was asked the question about what are the concerns of small to medium sized businesses when it comes to marketing right now.
The truth is only they know, however I have a good gauge having spoken with more than 100 small to medium sized businesses in the last month.
Word-of-mouth marketing
Many businesses are turning back the clock and placing a greater emphasis on traditional word-of-mouth marketing and the latest social networks to grow their market share.
Succeeding in a down market
Companies that are managed well, market themselves and are honourable in the way they conduct business always seem to succeed.
Marketing A Party – Political That Is!
I am not known for being overly political but I do resonate with those that are and who stand up for what they believe in.