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Most companies don’t have a large budget to throw at the wall as it pertains to advertising, but rather they are desperate for real, tangible advertising that produces results. This is where remarketing enters the picture. Let’s take a look:
Published in
Marketing
Very much like an engine is to a car, technology tools are to marketers. A large portion of my job as a marketer is to make sure that my clients are at the forefront of marketing technology, especially the free ones. Adapting and adopting to new technology is in many cases what keeps your marketing efforts ahead of the competition. Let’s take a look at some of the tools we use that you or your marketing team should be as well…
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Marketing
We’ve probably all heard the term SEO thrown around a lot at this point. The way some people believe in it and others don’t, you’d almost think it was a religion. But to set the record straight, there is a place for SEO and then there is a point where it becomes a money pit. Let’s talk about that fine line:
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Marketing
Traveling the world, whether it is for business or pleasure, allows you to learn and discover the morals and ethics of people all around the world. In business, especially successful businesses, transactions, and interactions internationally are almost guaranteed to occur. Companies and businesses have made it a trend to place more value on the employees with multicultural backgrounds and talents. Having someone apart from the team gives an advantage to the business or company when they do decide to venture into the international field.
Published in
Culture
It came and went like a fast paced, road runner – and now we are left with a mere 9 weeks until the end of what has been a phenomenal year by many accounts.
At Marketing Eye, our client base has increased by more than 30 percent giving our company greater exposure to more industry sectors and new product categories. We have commenced development of the first Robotic Marketer in the world, and are nearing the end of phase one of eskrape, our human resources management platform.
At Marketing Eye, our client base has increased by more than 30 percent giving our company greater exposure to more industry sectors and new product categories. We have commenced development of the first Robotic Marketer in the world, and are nearing the end of phase one of eskrape, our human resources management platform.
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Marketing
“Humans and machines – each on their own – won’t be enough to drive businesses in the coming decades. Tomorrow’s leading enterprises will be those that know how to meld the two effectively” – Accenture.
It’s those forward-thinking businesses who have adopted robotics, automation software and technologies, that have increased their productivity by over 200% evidence suggest. This helps re-affirm what the future workforce will look like: human and digital interaction on a daily basis.
It’s those forward-thinking businesses who have adopted robotics, automation software and technologies, that have increased their productivity by over 200% evidence suggest. This helps re-affirm what the future workforce will look like: human and digital interaction on a daily basis.
Published in
Management
Marketing is occurring whenever and wherever throughout everyday life. Whether through advertisements, logos or commercials, we are exposed to thousands of marketing avenues daily. A person’s biggest marketing tool, especially when searching for means to make money, is their resume. Unfortunately, resumes are not as easy as slapping down a few facts about yourself as well as a few jobs you have had in the past. Here are a few tips on how to properly develop a resume that will market your talents effectively:
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Marketing
I’m sure some of you, experienced marketers, will combat this idea and that’s completely understandable. Our office boasts some of the sharpest young talent around they don’t blink twice when faced with a challenge. So why am I saying this? It’s simple, many of our clients come to us because of our age. Not because of how many years in marketing we have, or how much knowledge we’ve accrued in one area. Here are some reasons why they trust us:
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Marketing
We as employees try to put on our best face when going into work every day or at least when our boss or boss’s boss comes around. While at work, it is best to give your fellow employees as well as your employer. Once the workday is over, we become a lot more relaxed and we tend to get back into our natural element. Most corporate jobs have after work events, and a common mistake made by employees is that they tend to become too comfortable and relaxed at these events.
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Marketing
Does the Liabilities of Perfection Relate to the Weinstein Syndrome? Part B
Oct 16, 2017 Written by Sandra Aloi
Perfectionism can be taken to unrealistic heights: let’s cast our minds to the fallout of the Harvey Weinstein scandal in the US. It has exposed some of Hollywood’s dirty secrets of sexual harassment in the pursuit of perfection.
By this I mean, ambition often gets a bad rap. The trait that pushes someone toward success can sometimes turn into a game where winning isn’t about achieving; it’s about beating the other person. Channel it correctly, however, and ambition can bring great results.
By this I mean, ambition often gets a bad rap. The trait that pushes someone toward success can sometimes turn into a game where winning isn’t about achieving; it’s about beating the other person. Channel it correctly, however, and ambition can bring great results.
Published in
Management
Does the Liabilities of Perfection Relate to the Weinstein Syndrome?
Oct 15, 2017 Written by Sandra Aloi
In the media or life in general, there is an expectation for everyone to be flawless. On social media, everyone appears impeccable - but when one investigates deep down the vault of reality, life appears far from what we see on our screens or on the news stand.
So why do so many of us feel the need to drive in this lane towards perfection? Are these expectations doing us more harm than good?
So why do so many of us feel the need to drive in this lane towards perfection? Are these expectations doing us more harm than good?
Published in
Management
It would seem that the effectiveness of marketing campaigns are heavily tied to the quality of your database. So what happens if you find out your database really isn’t good? Well, the first step is accepting the truth that maybe your database which you spent so much money and effort on isn’t great. The next step is fixing it, which is actually the easiest part in many cases. Let’s take a look:
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Marketing
Last week I was chatting to one of my staff members and all of a sudden it occurred to me... it's better the devil you know.
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Marketing
Every business will have their share of unprofessional hirings, some worse than others. It’s only natural given the job market nowadays and the workforce. Young professionals, not just Millennials, truly don’t understand the value of their name and public representation. Although none of us are like Odell Beckham, recognized everywhere he goes. On the contrary, here are a few reasons why you should take every job seriously:
Published in
Management
There really is nothing like travelling to broaden your horizons and open your eyes a little more. So why do we believe every marketer need to take the time to travel once in their career?
“A mind that is stretched by a new experience can never go back to its old dimensions.” – Oliver Wendell Holmes.
“A mind that is stretched by a new experience can never go back to its old dimensions.” – Oliver Wendell Holmes.
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Marketing
