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In every workplace, including marketing departments, you're likely to encounter people who perpetually deflect responsibility when things go awry. Known commonly as the "It's never my fault" personality, these individuals can present significant challenges to the way a team functions and overall productivity of the organization. Let us first understand the psychological underpinnings of this behavior and its impact in a professional setting so that we can come up with strategies for managing such personalities effectively.

Within the next few years, the marketing industry will change so drastically because of robotic technology that all marketers will be learning to do their jobs a new way. Unfortunately for the companies that don't progress with the innovation and continue selling the same old marketing skill, they set will no longer be able to keep their doors open. 

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Marketing Eye is disruptive by design, going into start-ups and existing businesses with change in mind. We use our 20 years’ of experience to reinvent your marketing potential, and take your business to a level not yet achieved.