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I know it sounds crazy, people liking quizzes, but they can be fun and the best part is…quizzes are killer converters. Adding a quiz to your website or running a new one on your favorite social media platform every (pick a time frame) can be a great way to engage your visitors and followers. Of course there are a few basic suggestions to follow, but they are easy to implement.
Here are a couple of tips to building a great and fun quiz:
- Keep it Positive
- Let’s face it, this is a quiz and it has to be fun.
- Let’s face it, this is a quiz and it has to be fun.
- Keep it Relevant
- Make sure your quiz is relevant to your brand. If you sell sports equipment don’t post a quiz about beauty products.
- Make sure your quiz is relevant to your brand. If you sell sports equipment don’t post a quiz about beauty products.
- Make it a Trade
- It’s easy to say, we will email you more details about your results, enter your email _____________.
- It’s easy to say, we will email you more details about your results, enter your email _____________.
- Keep it Consistent
- Make sure the design fits seamlessly with the parent site.
- Make sure the design fits seamlessly with the parent site.
Above all make a connection with you quiz taker. Human interaction is important, so at the very least be sure to make your call to action is personalized for each quiz taker. Now that quizzes don’t mean a passing or failing grade, they are actually a lot of fun and very effective for interacting with your target audience.
If you need help getting your quiz up and running, or you simply don’t have the time feel free to call the Marketing Eye Atlanta office at 404-626-8070, or click here and sign up to speak to one of our marketing representatives.
