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When was the last time you chose a service provider that you had used before but weren’t too happy with their performance, to provide a service to you?
The old-age adage, that it’s better the devil you know lives ripe in everyone’s lives. Whether its where you buy your morning coffee, restaurants you frequent, plumbers, dentists — you name it, we’ve all been down this path.
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Mellissah Smith
Mellissah Smith is a marketing expert with more than 20 years experience. Having founded and built two successful marketing companies internationally, she is well recognized as a industry thought leader and innovator. Mellissah started her career working with technology and professional services firms, primarily in marketing, public relations and investor relations, positioning a number of successful companies to list on the various Stock Exchanges around the world. She is a writer, technology developer and entrepreneur who shares her thoughts and experiences through blogs and written articles published in various media outlets. Brag sheet: #2 marketer to follow on Twitter (2003), Top 150 Marketers to Follow (2015), Top 10 innovative marketers (2014), 60K+ followers on Twitter with 97% authentic.
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