- Dig up significant insights
If you can uncover insights from a marketing perspective that no one has thought about, you will give yourself a huge competitive edge. While others may be pursuing the same processes that don’t work and sitting in the same slump, you could forge ahead with new information that is extremely valuable to your organisation.
- Increase efficiency
Efficiency is a pressure point for any company. We all want to increase efficiency, but it’s rarely easy or painless. There are plenty of departments that are married to their processes, and it can be difficult to break bad habits. But if you can demonstrate a way to save your company time, you are cementing your value as a marketer.
- Develop relationships with your co-workers
Great employees have great relationships with their co-workers. More often than not, you will stand out if you are easy to get along with. When you are working on those relationships, pay special attention to the sales team. Your sales team is interacting one-on-one with your audience and may even have a few insights into the marketing process of their own. Many businesses are now combining the efforts of sales and marketing to create a dynamic purchasing experience for the customers. If you can get along with your sales team, you can develop those experiences to greatly benefit your clients.
- Reply quickly
There are very few things that are more valuable than someone quick to respond to emails or phone calls. You have probably worked with someone who doesn’t quickly respond to your messages, potentially delaying progress on your projects. It’s frustrating, right? Be the person that is quick to follow-up, because that will demonstrate your promptness and reliability. Organise your inbox to always see new emails and make sure the volume on your phone is loud enough to hear it.
- Work HARD
More than anything, you want to display that you will work hard no matter what. We all know that the “slacker” of the office is unlikely to get promoted, so prove to your superiors that you deserve a raise. Marketing is not an easy line of work to be in and showing that you can stay ahead of the curve as things change will only benefit you. There’s no way to fake hard work, and your superiors will recognise what you are bringing to the table soon enough.